Jamaica Minister of Tourism, Hon. Edmund Bartlett, has departed the island en route to a few Latin American nations.
Right here, he’ll interact essential tourism stakeholders throughout a weeklong go to to the area in a bid to spice up Jamaica’s share of the profitable South American journey market.
“South America’s financial restoration to pre-pandemic ranges has been fairly spectacular and we’re assured that it is a good time to pursue alternatives for collaboration between Jamaica and tourism gamers in that area,” asserted Minister Bartlett.
“Previous to COVID-19, we might have noticed vital curiosity coming from the Latin American market and post-pandemic, the demand has elevated. Given this trajectory, we’re excited concerning the future and growing our market share on this facet of the world, as we search to foster the continued development of our tourism sector,” Minister Bartlett added.
Over the course of eight days, Minister Bartlett and different tourism officers are scheduled to go to Buenos Aires in Argentina, Santiago in Chile and Lima, Peru.
The scheduled engagements will contain a collection of conferences with representatives of assorted native authorities, ministries of tourism and Copa Airways, one of many main carriers within the area.
Earlier than COVID-19, there have been some 11 weekly flights between Panama and Jamaica through Copa Airways and new companies by LATAM Airways with some three flights per week between Lima, Peru and Montego Bay.
On this regard, Minister Bartlett added: “Our mission is to counterpoint the connection with Latin America and bolster customer arrivals coming from the south as we attempt to fulfill our goal of 5 million annual guests by 2025. I used to be lately in Ecuador for the UNWTO Regional Fee for the Americas Assembly and the suggestions coming from our companions there was overwhelmingly optimistic and inspiring, so we should strike whereas the iron is sizzling.”
Minister Bartlett can even meet with representatives from native universities to debate increasing the Jamaica-based World Tourism Resilience and Disaster Administration Centre’s (GTRCMC) presence in South America.
The Jamaica tourism minister and the opposite Jamaican representatives are scheduled to return to the island on Friday, August 4.